Wednesday, September 2, 2009

How Stock Photography Distribution Business

The Brazilian based Stock Photography business is growing very fast.

The Brazilian name of stock photography is banco de imagens for your reference.

The libraries offer millions of images which are available for licensing online. Their websites are divided in sections such as creative, editorial, subscriptions, CDs store, image galleries and special offers. Users can choose to navigate in English, Portuguese or Spanish. The look and feel is very clean with nice colors to make the expirience more interesting.

Publishers and creative designers will find a variety of commercial and historical content including lifestyle, business, family, healthy, concepts, oil paintings, prints, historic Stock Photography and objects from the Museum's collections.

These websites were designed to attract not only more local Brazilian potential customers but also give to the company an international exposure. For the first time the company offers picture buyers a dedicated resource for searching and licensing the superb images from the more than 100 creative and editorial collections represented (many under exclusive agreements). Websites features includes online licensing, image zoom, XL image preview, creative and editorial dedicated sections and much more to make the picture researcher's life easier. With on-line pricing, e-commerce and new collections.

The Stock Photography industry in Brazil is going into deeper changes with more players in the market competing for the same customers and many new license models. The Royalty Free model is the one that is growing faster putting the traditional Rigths managed model under threat.

In the past, stock photography agencies used to license much more RM licenses but since the quality of RF increased and became cheaper, the shift happened towards it.

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